Today's marketing leaders are building audiences, not just renting influence.

In a content-saturated landscape where audiences have unprecedented control, the most successful brands have stopped trying to buy attention with ads. Instead, they're creating entertainment that audiences actively choose to engage with.

But what if your brand could skip the ad break entirely and become the show they choose to watch?

Join us for this exclusive webinar revealing how forward-thinking brands are achieving explosive growth by turning their marketing budgets into creator-led entertainment IP that audiences actively seek out — and how you can do the same, regardless of your industry or budget.

WHAT YOU'LL LEARN:

• The £600 billion creator economy opportunity that's growing 5X faster than traditional media - and why CMOs who don't pivot now risk being left behind

• Inside the entertainment strategies of brands like LEGO, Foot Asylum and Waitrose that have doubled revenue and built owned audiences in the millions

• The "Entertainment Ladder" framework for building brand entertainment at any budget level - from podcast to premium content 

• How to develop your first entertainment format without needing Hollywood budgets or expensive celebrity talent

• The governance essentials for balancing brand safety with creative freedom while building entertainment that resonates

SECURE YOUR PLACE

Register now to attend the live webinar and receive your complimentary copy of our comprehensive guide: "Stop Advertising, Start Entertaining: The New Playbook for Brand Growth" delivered directly to your inbox following the event.